The Climate Project
The earth does not belong to mankind, but mankind to the earth. When we hurt it, we hurt ourselves. We are not the only animals to inhabit the earth, and we are not so unique amongst them, we are simply more intelligent. Animals are our siblings, and their pain is our pain. There is no glamour in slaughtering millions of animals for their fur. We make coats that look and feel like fur but are not fur. We are not against the use of leather; we are against the abuse of leather. Cows are raised for meat so it is right to use all the resulting by-products. But, in a world where cows pollute more than cars, we let our customers choose between leather and its synthetic alternative: eco-leather. The use of crocodile skin or snakeskin is an atrocity. Cow leather embossed with a crocodile-print is a far superior option, not only as regards price, but also as a lifestyle choice. Though you may be able to afford the real thing, the earth cannot. There are just too many of us.
Cotton is a delicate crop. It requires a lot of water and the intensive use of chemical pesticides and fertilizers. The result is contamination of the land, the lakes, the rivers, and the very air we breathe. Cotton cultivation does as much harm to animals as it does to human beings. Polyester manufacturing requires more energy than cotton. But as polyester is resistant to stains and wrinkles, it needs less washing and no ironing. Hence, a polyester shirt ultimately uses much less energy than a cotton shirt. Polyester also lasts longer. And garments must last. We are firmly against the culture of disposable clothing, Even if you can afford it, the earth cannot. Another alternative to cotton is linen. Linen cultivation is typical of colder climates and requires fewer pesticides and water. It also creases easily, creating beautiful garments that require no ironing.
One of my favourite material compositions is polyester/rayon, Derived from trees, rayon is better for my tailored designs than sheep's wool. Trees capture CO, whereas farm animals release it. My dream would be to substitute the massive herds of sheep in Australia and Patagonia with forests. As the many millions of inhabitants on earth multiply, so do their impacts. Only 150 years ago, there were 1,000 million human beings. Today we are 7,000 million. And as we squander everything, modern-day technical culture must make a new pact with the earth, a new ethical code that includes not only our relationship with mankind, but also with Nature herself and with the rest of the animals that occupy this planet with as much right as us, and among which we simply form another link in the great chain of life. Without this ethical pact, we will turn the earth into a desert.